Video Resource Center

Watch our crew complete a full asphalt shingle roof replacement on a residential home in Sturgeon Bay, Wisconsin. This video covers the complete process from initial tear-off and deck inspection through underlayment installation, shingle layout, ridge cap, and final cleanup. We use GAF Timberline HDZ shingles on this project — one of the most popular and durable residential roofing systems available in Wisconsin’s climate.

If your Sturgeon Bay home is showing signs of aging shingles, granule loss in gutters, or interior water stains, a full replacement may be more cost-effective than ongoing repairs. Our team provides free, no-pressure estimates for all Door County homeowners. [ Add 200+ additional words of SEO-optimized context here, including keywords: “roof replacement Sturgeon Bay,” “Door County roofing contractor,” “GAF certified installer Wisconsin.” ]

After a hail storm in Door County or Kewaunee County, many homeowners don’t know what to look for. This video walks you through the exact signs of hail damage — from bruised shingles and granule displacement to damaged flashing and dented gutters. Knowing what to document before calling your insurance company can make a significant difference in your claim outcome.

The Roofing Company provides free post-storm damage assessments for homeowners throughout Northeast Wisconsin. We work directly with all major insurance carriers and can provide a full photo documentation report to support your claim. [ Add 200+ additional words here. ]

Wisconsin winters are hard on roofs. Ice damming, freeze-thaw cycles, and heavy snow loads can cause damage that isn’t visible until spring. In this video, our lead inspector walks through the five most important things every Wisconsin homeowner should check as soon as the snow melts — including ridge line integrity, flashing condition, soffit and fascia health, gutter alignment, and attic ventilation.

Catching these issues early can save thousands in water damage repairs. If you’re not comfortable on a ladder, call us for a free spring inspection. [ Add 200+ additional words here. ]

Metal roofing has become increasingly popular in Door County and Northeast Wisconsin — and for good reason. In this video, we break down the real cost comparison between asphalt shingles and metal roofing over a 30-year period, including installation costs, maintenance requirements, energy savings, and resale value impact. We give you the honest answer, not a sales pitch.

The Roofing Company installs both steel and aluminum metal roofing systems and can provide a side-by-side estimate for both options on your home. [ Add 200+ additional words here. ]

Filing a roofing insurance claim in Wisconsin can feel overwhelming, especially after a major storm. This video walks you through the entire process from first call to final check — including how to document damage, what to say (and not say) to your adjuster, how to read your Xactimate estimate, and how to ensure you receive the full replacement cost value you’re entitled to under your policy.

The Roofing Company has helped hundreds of Wisconsin homeowners navigate the claims process successfully. We work on your behalf at no additional cost. [ Add 200+ additional words here. ]

Managing roofing maintenance across multiple rental properties in Door County requires a different approach than a single-family home. In this video, we cover the most common roofing issues property managers face, how to prioritize repairs vs. replacement decisions, how to document roofing conditions for insurance and tax purposes, and how to set up a proactive annual inspection program that protects your portfolio.

The Roofing Company works with property management companies and individual landlords throughout Northeast Wisconsin. Ask about our multi-property maintenance agreements. [ Add 200+ additional words here. ]